One of the first projects I worked on at Wunderman Thompson was a series of infographics for BT, designed to explain how their infrastructure and network systems operate. Translating such a highly technical subject into something visually engaging was a rewarding challenge, requiring a balance between clarity, storytelling, and design precision.

Collaborating closely with the creative directors, we shaped a narrative that made complex information feel approachable and intuitive, using thoughtful visual language and structured design systems to communicate the scale and sophistication of BT’s technology in a clear, engaging, and accessible way.